Presenter: Mark Falzone – President, Scenic America
Byways need leaders, partners and advocates. You may be one or all three of these for your Byway. To advocate is to add a voice of support to a cause.
Steps to connecting with your officials include:
- Thoroughly understanding what you want to achieve
- Crafting a clear, effective message
- Using technology to your advantage
- Focusing in on specifics
- Showing that you are passionate about results
Slide deck can be viewed/downloaded here.